MBA Digital Marketing at Chandigarh University is a specialized Industry-oriented course which focuses on imparting knowledge about components of digital marketing and its variables. It is concerned with the growth of brands by implementing a combination of strategies and tools in the fields of Social Media Marketing, E-mail marketing, and PPC advertising, Search Engine Optimization, Web development, Public relations and more. By using state-of-the-art tools and technologies, strategical and marketing issues related to current e-shopping, e-distribution, and e-collaboration practices and opportunities are explored and solutions are provided. Pursuing this program will help you strategize entrepreneurial marketing challenges and provide the organizations with a streamlined pathway to bring recognition and promote their sales and growth in the digital world.
MBA in Digital Marketing is a two-year postgraduate program that focuses on using digital or electronic media to promote, advertise, strategize, and automate products, digital products, services, and software for small, medium, and large brands. By combining the strength of Analytics, Automation and AI, an MBA in Digital Marketing prepares students for a career which is future-ready to tackle real-time marketing challenges of the digital realm. The students will work on live projects and learn techniques to amalgamate classical marketing principles with new-age marketing tools and thus transform prospects and leads into customers and clients. The focus will be on utilizing Social Media, Web-development, and Search engine intensified content creation to foster growth and trust not only for organizations but also create entrepreneurial opportunities for themselves as a successful Digital Marketer and Service provider.
Job options for MBA Digital Marketing fresher aspirants, after completing the course, are:
Message from HOD (Management-APEX)
Professor & HOD, Management-APEX
USB offers specialized programs that are well suited if you want the broadest possible career options and the blend of skills necessary for certain niche careers. Best MBA College in Punjab offer you many options to specialize and combine interests. The greatest advantage of these programs is their flexibility; along with specializations, you have a broad range of elective subjects, so you can essentially custom-build your own qualification.
University School of Business (USB) is ranked among the Best Management Institutions and has earned recognition for its unique style of teaching & experiential learning. The competency directed curriculum puts together the latest in terms of carefully aligned inputs sourced from best of leading B-Schools.
The curriculum lays the foundation for a conceptual and analytical understanding of Indian and international business.
To create excellence in business for nurturing value driven business leaders with analytical and entrepreneurial mindset to foster innovative ideas in order to transform the word and serve the society.
The Mission of the Department of Business Management, Chandigarh University is to:
Stay Fearless And Get Ready To Conquer Your Coursework. According to the U.S Bureau of Labor Statistics, the total employment is projected to grow by 165.4 million over the 2020–30 decade, which means an increase of 11.9 million jobs.