“India’s One-of-a-Kind Tech-Driven BBA in Strategic HR – Where AI, Automation & Innovation Shape Next-Gen HR Leaders”
Chandigarh University introduces the BBA in Strategic Human Resources (SHR)—a pioneering undergraduate program that integrates AI, automation, and HR analytics to shape the next generation of HR leaders. With businesses increasingly relying on HR technology, this program equips students with cutting-edge tools, global certifications, and real-world HR strategies to enhance workforce management and decision-making.
In today’s rapidly evolving business landscape, the role of HR has transformed beyond traditional functions—becoming a strategic driver of innovation, talent optimization, and business growth. The BBA in Strategic Human Resources (SHR) at Chandigarh University is designed for the next generation of HR leaders who want to harness the power of AI, automation, and data analytics to revolutionize workforce management.
With industries shifting towards tech-driven HR solutions, the demand for professionals skilled in HR analytics, AI-driven recruitment, and digital workforce management is at an all-time high. This program empowers students to go beyond routine HR tasks and become architects of workplace transformation—shaping policies, driving employee engagement, and fostering organizational success.